St. Patrick's Day Mad Mile

The Sneaker Store's Mad Mile kicks off St. Patrick's Day with a dash down Genesee Street, just ahead of the parade. Participants are encouraged to dress in their best Irish attire. This enthusing event, lined with cheering crowds, offers a downhill run ending at Colombia Street. Participants can later enjoy the parade and celebrations nearby. Part proceeds aid the St. Patrick’s Day Parade organized by the Great American Irish Festival, promoting Irish culture. The event honors Jessica Cooper, with donations supporting her memorial scholarship fund. Secure an early registration at a reduced cost, with optional shirt add-ons available.