Ahotu announced as title sponsor of inaugural Silverstone Run Fest

26 Aug, 2024 (Mon)

Ahotu Silverstone Run Fest, 24th November 2024 at the Silverstone Circuit

World’s Sports Group is thrilled to announce that Ahotu, the world’s most comprehensive racing calendar for endurance sports, will be the title sponsor of the inaugural Silverstone Run Fest. This landmark event rests on a new and exciting partnership with the cutting-edge sports events agency krono:sports. Taking place in November, Ahotu Silverstone Run Fest offers participants the unique opportunity to step onto the revered tarmac of one of the world’s premier F1 circuits.

As the leading platform for endurance events across the globe, Ahotu is dedicated to helping athletes find their next epic adventure across 28 sports in 195 countries. With this partnership, Ahotu aims to enhance the participant experience by enabling users to book events directly from their platform, ensuring they can easily join the excitement of the Ahotu Silverstone Run Fest.

A jewel in the running crown

Join fellow runners this November at the inaugural Ahotu Silverstone Run Fest and race on Silverstone’s world-famous tarmac. Navigate the famed Stowe Corner, Vale, and Hangar Straight and follow in the tire tracks of Formula 1 legends like Hamilton, Senna, and Schumacher.

The event caters to all fitness levels by offering a variety of distances, including the flagship half marathon, a 10K, a 5K, and the child-friendly Family Mile. Seasoned runners and casual joggers alike have the fantastic opportunity to tick off a legendary F1 course from their running bucket list.

A perfect time to run

November marks the bookend to the running season, making the Ahotu Silverstone Run Fest the perfect opportunity for runners to achieve a personal best. It’s the last chance of the year to push your limits and end the season on a high note, all while racing on one of the most prestigious F1 circuits in the world.

Charlotte Melchert, founder of World’s Sports Group, comments: “We are absolutely delighted to become the title sponsor of such an exciting race. Krono:sports are known as leaders in the field and the new partnership aligns with our vision of expanding our presence in the global endurance sports market. The possibilities are endless.”

Renato Capone, co-founder of krono:sports, also comments:

“We are thrilled to welcome Ahotu as the headline sponsor for the inaugural Ahotu Silverstone Run Fest. Ahotu’s dedication to the running community and their commitment to supporting events worldwide makes them the perfect partner for our festival. With their support, we are confident that the Ahotu Silverstone Run Fest will be an extraordinary experience for all participants, setting a new benchmark in running events. We look forward to a successful and exciting collaboration with Charlotte and the entire World’s Sports Group team.”

A new collaboration is underway between World's Sports Group and krono:sports (L-R: Charlotte Melchert, Renato Capone, and Craig Thornton).

A new collaboration is underway between World’s Sports Group and krono:sports (L-R: Charlotte Melchert, from World’s Sports Group; Renato Capone and Craig Thornton from krono:sports; and Tom Watson, from Silverstone).

About World’s Sports Group

With an outstanding global reach and advanced technology, World’s Sports Group is the leading channel for endurance events across the globe. Through Ahotu, the company offers the world’s most comprehensive racing calendar for endurance sports, covering running, triathlons, cycling races, and more. Ahotu provides athletes with detailed event information and advanced search functionality, making it seamless for users to find and book events in 195 countries.

About krono:sports

krono:sports is a cutting-edge sports events agency who are extremely passionate about delivering exceptional participant events. They use their expertise to help organisers create the best experiences possible., supporting the delivery of events where over 250,000 participants take place annually. krono:sports is as confident when working alongside a major event with a large event budget as they are delivering a bespoke event for clients with smaller numbers.

For more information about the Ahotu Silverstone Run Fest and to register for the event, visit www.silverstonerunfest.com. To explore more about Ahotu, visit www.ahotu.com.

For all sponsor and brand partner enquiries, please contact: [email protected]. For event enquiries, please contact: [email protected].

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